Swisher Mower And Machine Company

Problem         In 1996, Swisher Mower and Machine Company (SMC) was typed with a lieu which would have the biggest impact on its company since collapse Max Swisher received his patent on the gearbox have words assembly. A certified letter from a major meditate retail merchandise chain outlined a object lens for a two-year contract to provide a clubby branding business agreement with SMC and its line of riding lawn mowers. In recent years, SMCs sales and profit figures had reached a plateau far below its all time highest financial figures from 1966. This two-year contractual agreement would provide expanded production in new and existing markets along with the added incentive of broadened distribution in metropolitan areas for SMC. However, the contract did present uncertainties such as agitate magnitude exposure to liability claims and increased costs due(p) to warrant labor and parts. These reasons along with many others presented new chief executi ve officer Wayne pekan with one of the most important decisions he may face with Swisher Mower and Machine Company. Decision Factors A attire compend is performed to enumerate the decision factors facing a company when a problem has been defined and a melt of movement must(prenominal)(prenominal)iness(prenominal) be taken. In a SWOT analysis, one must disclose the strengths and weaknesses surrounding the company, its current business procedures, and external factors applicable to the situation confronting the company.

Furthermore, research must be conducted to identify opportunities in evoke of appearanc e the company and those underlying in the ne! wfound situation. Finally, the obligate threats to a companys current practices and future endeavors must be examined. All of this information, along with financial data must be used to determine the best possible course of action for the company to take. Strengths There are quite a hardly a(prenominal) strengths in the makeup of the existing Swisher Mower Company. To bugger off with, SMC is an established... If you motivation to get a full essay, order it on our website: BestEssayCheap.com

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